FULL ARCH GROWTH LAB
Carlsbad, CA · Sept 11–12/26 · Early bird ends Aug 11
Save My Seat
Live in Carlsbad, CA · Sept 11–12, 2026 · 25 seats
Turn More Full Arch Consults Into Yes — Without Buying More Leads
If you’re losing winnable cases to “let me think about it,” ghosting, or cheap arch clinics, the fix is not lower fees, more ads, or another agency. It’s fixing the consult. This two-day live event shows you where the conversation is breaking down in your own practice— and what to fix first so you can do more arches without spending another penny on ads.
Save My Seat — Sept 11–12/26
Early bird ends Aug 11 · Save $1,000 · 25 seats
The Full Arch Industry Has One Answer For Everything: More.
Want to do more arches? Everyone in the industry gives you the same advice: Do more marketing. Spend more on ads. Get on more platforms. Create more content. Hire another agency.
More. More. More.
Convenient advice from an industry that gets paid for activity, not outcomes.
And if that doesn’t work, here comes the fallback advice: get cheaper.
You’re surrounded by cheap arch clinics. The DSO down the street is advertising arches for less. Your consult patient has three quotes in their hands.
So apparently the answer is obvious: lower your fees, use cheaper implants, find a cheaper lab, go faster, and make it up on volume.
But then you’re stuck living with the consequences of the race to the bottom: entitled patients, stacked schedules, stressed-out teams, and lower profit.
But there's another way.
Because if you’re losing patients to “let me think about it,” ghosting, or the cheap arch clinic down the street, the highest-leverage move may not be more marketing. And it's probably not cheaper arches.
It may be finding out exactly where your current consult process is losing the expensive leads you already paid for — then fixing the conversation that turns consults into cases.
That’s what we’ll be doing in Carlsbad.
Who This Is For
If the phone is ringing and consult patients are in your chair, but too many winnable cases still stall, ghost, or choose the cheaper office, this event was built for you.
Dentists Who Hate Feeling Like Salespeople
You know the patient needs help. You know the treatment would change their life. And in the room, everything feels like it’s going well.
They nod. They ask good questions. They seem interested.
Then comes: “I need to think about it.”
And they’re gone.
You’re tired of watching life-changing treatment walk out the door — and tired of feeling like a salesman when all you want to do is help them make what you know is a good decision.
Treatment Coordinators Who Are Done "Winging It"
Five-figure decisions land in your lap. You’re expected to explain the plan, present the fee, handle financing, answer objections, involve the spouse, follow up, and somehow keep the whole thing from feeling “salesy.”
But most TCs were never trained to lead that kind of conversation. No roadmap. No structure. No clear way to know how to handle, “It’s too expensive,” “I need to think about it,” “I have to talk to my spouse,” or “Another office quoted me less.”
You’re done winging conversations that make or break the practice.
Practices Tired Of Competing Against Coupons
Cheap arch clinics are loud. DSOs are aggressive. Many full arch consult patients come armed with screenshots, quotes, and ads saved on their phone.
If your only response is to discount and price match, you're playing their game, and it's one you can't win.
This event is for practices that want a better answer than, “We can beat that price.”
Hold your fees. Get paid what you know you're worth. Protect your margins. Win, and help, the right patients.
Bring Your Team
A full arch case is rarely won by one person. It's won or lost through the whole patient journey: the phone call, the framing, the handoff, the fee presentation, the objections, and the follow-up. Bring the people responsible for those moments. Additional team members from the same office save $500.
That’s Me — Save My Seat
This Is Not For You If…
✕You’re not getting any full arch consults yet.
✕You want manipulation scripts dressed up as “communication.”
✕You’re looking for motivation instead of implementation.
✕You’d rather blame the leads, the economy, your competition, or your marketing company than look at what happens inside your own office.
✕You’re not willing to take a hard look at your current process and find where it's broken.
This Is Not Another PowerPoint Parade
Not 200 doctors in a ballroom watching someone read slides.
This is 25 seats in a working TV studio. Small enough to get coached by name.
You’ll plug your practice numbers into the Full Arch Scorecard to see where your growth is most likely stuck — and which fix has the most leverage.
You’ll submit your one burning question: How do I compete with the cheap arch clinics around me? How do I get more consults to show up? How do I hire, train, or motivate my TC? Whatever question would make the trip worth it.
In the room, selected doctors bring those questions to the stage. Sometimes they get the fix. Sometimes they realize they were asking the wrong question. Everyone gets the lesson from everyone else’s bottlenecks.
You and your team leave with a clear view of what to fix first — so you stop spinning your wheels when you get home.
Most Full Arch Business CE Fails The Monday Test
Most courses on how to do more arches sound good in the room. Big promises. Big personalities. Big stage energy.
Then the same recycled advice: build more value, educate the patient, empower your team, just do good work and treat people right.
Then Monday comes.
A real patient sits across from you. They hear $50,000. They tense up, sit back, and say, “I need to think about it.”
Your team freezes. Here we go again. Nobody knows what to say next.
I know because I bought the courses. I sat in the rooms. I read the manuals. I flew home thinking, “That was interesting… but what do I actually do differently with my next patient?”
That was the gap.
Most CE teaches the idea. It’s high motivation, low execution.
What you don’t get are the words, sequence, framing, and psychology required when a real patient is deciding whether to move forward or disappear.
That’s why Full Arch Growth Lab Live exists.
This is Practical Training. No B.S.
No fluff. No rah-rah. No vague advice like “just build more value.”
You’ll see the hardest full arch consult moments handled live: how to pre-qualify consults so you don’t waste your time — or theirs; how to present fees so the patient feels relief instead of sticker shock, even when the price tag is big; how to handle the most common objections; and how to close cases at fees you feel good about without obsessing over price shoppers or the cheap arch clinic down the street.
You’ll learn what to say when patients tell you, “I need to think about it,” “I need to talk to my spouse,” “I want a second opinion,” or “Can you match this cheaper quote?”
More importantly, you’ll learn the words, sequence, framing, and psychology behind why it works.
Actionable. Ethical. Built for Monday morning.
Why Sales Became A Dirty Word In Dentistry
Consults feel “salesy” when you’re trying to sell the wrong thing to the wrong person at the wrong time.
And that’s what most case acceptance training teaches: treat every consult like a case to close. Build value. Create urgency. Overcome objections. Get to yes.
That approach can work.
But it can also make you feel gross — and it can make your patient feel pressured, judged, and rushed.
Especially full arch patients.
Many of them already hate going to the dentist. And the only thing they hate more is feeling like the dentist is trying to sell them something.
So we take a different approach.
We start by understanding what the patient actually wants, what they’re going through, and what they’re hoping life could look like on the other side of treatment.
Then we see if we have a solution that matches their problem and makes sense for their life.
If we do, we make it easy for them to move forward. If we don’t, that’s okay too. We point them in the right direction.
Your patient feels respected and heard. Your team knows where they stand. And you close more cases while sleeping better at night.
I Got Tired Of Buying Ideas That Didn’t Change Anything On Monday.
Hi, I’m Dr. Michael Ling.
Over the past five years, I spent more than $250,000 looking for a better way to help full arch patients say yes — without pressure, gimmicks, discounts, or feeling like a salesman.
I bought the courses, hired the agencies, joined the masterminds, and paid the coaches. Some of it was useful. But most of it had the same problem: it gave me more ideas.
And more ideas were not what I needed.
I needed to know which idea mattered right now.
Because if you’ve been in dentistry long enough, you know the cycle. You go to a course. You come home excited. You tell the team, “This is what we’re doing now.” For a few weeks, everyone tries.
Then old habits return.
And a couple months later, nobody can even remember what happened to the big initiative.
That is dental CE ADHD.
A new system. A new agency. A new trick. A new shiny thing. Over and over again.
Not because the ideas are all bad. Because they are not always solving the actual constraint in your practice.
That is why copying your friend’s practice rarely works. His bottleneck is not your bottleneck. Two different constraints means two different fixes.
Full Arch Growth Lab Live is built differently.
It is not a pile of tactics. It is not another binder. It is not a motivational weekend that disappears by Monday.
It is a practical, small-room event built around one idea: find your constraint, fix that constraint first, then move to the next one.
The training is built by me — a real dentist who sits across from full arch patients and has the hard conversations we’re all faced with. And it is grounded in human psychology and high-ticket communication principles proven far outside dentistry.
No fluff. No gimmicks. No chants or cheers.
Just the right fix, in the right order, so your practice can turn more consults into cases without chasing every shiny new idea that comes along.
Dr. Michael Ling
Founder, Full Arch Growth Lab
Save My Seat — Sept 11–12
Featuring Randy Alvarez And The Wellness Hour TV Studio
Most doctors know how to talk like dentists.
Very few have been taught how to talk like real human beings their patients instantly like, trust, and understand.
That is where Randy Alvarez comes in.
Randy is the host of The Wellness Hour, a medical news TV show he launched in 1999 that features doctors, dentists, and licensed health practitioners across the U.S. and Canada, reaching approximately 70 million homes.
At Full Arch Growth Lab Live, Randy joins us as a featured speaker.
Randy brings decades of experience helping doctors presenting high-value treatment understand what draws patients in, what turns them off, and what makes them feel like they know and trust you before they ever sit in your chair.
While other doctors brag about their technology, credentials, materials, and what makes them “different,” you’ll learn how to use your words, voice, and body language to make your patient feel seen, safe, and understood.
The event happens inside Randy’s working TV studio in Carlsbad — a room built to practice the kind of clear, human communication patients actually respond to.
Dr. Michael Ling, Full Arch Growth Lab
My Guarantee: Love It Or You Don’t Pay
I'm a practicing, full-time, full arch dentist. And if you're anything like me, you’ve been to plenty of courses that sounded great when you signed up, but turned out to be fluff. I promised myself I would never let that happen at my own event.
So here's my commitment to you: At the end of Day 1, if this feels like another overpromised, underdelivered event, just speak up. I’ll refund every dollar, plus $1,000 for wasting your time.
Keep the scorecard. Keep the materials. No forms to fill out. No hard feelings.
My philosophy about dental CE is simple: If this course doesn’t deliver what was promised, and if you don’t love it, then you shouldn’t have to pay for it.
Event Details
EventFull Arch Growth Lab Live
DatesFriday, September 11 – Saturday, September 12, 2026
LocationThe Wellness Hour Studio · 300 Carlsbad Village Dr #220, Carlsbad, CA
SeatsLimited to 25
Doctor Registration$7,500
Early BirdSave $1,000 before Aug 11
Team MembersAdditional team members from the same office save $500 off registration
GuaranteeLove it or get a 100% refund plus $1,000 for your time
Refund Policy100% refund before July 31 · 50% refund after July 31
Full arch case acceptance is a team sport. If your treatment coordinator, financial coordinator, or front desk influences the patient journey, bring them — so you don’t get stuck being the middle man trying to train the whole team when you get home.
Save My Seat — Only 25 Seats
Ready To Do More Arches Without Spending More On Ads?
If you’re already doing full arch cases in your office, your next breakthrough probably isn’t more ads or another agency. It’s dialing in the conversation that decides whether the patient trusts and chooses you — or goes with the cheap arch clinic down the street. In two days, inside a 25-seat room in Carlsbad, you’ll bring your numbers, your team, and your burning question — and leave knowing what to fix first, so more of the patients you’re already attracting move forward.
Carlsbad, CA · September 11–12, 2026
Claim 1 Of 25 Seats
Early bird ends Aug 11 · Save $1,000 · Love it by end of Day 1 or get a 100% refund plus $1,000
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Copyright 2026 · Full Arch Growth Lab · Dr. Michael Ling